Our Story

The Pencil Case is a fabulous, award-winning independent shop based in the heart of Cowbridge, South Wales.  Developed particularly with children and young people in mind, we stock a wide range of colourful stationery, gifts, helium balloons and greetings cards in both English and Welsh.  We also sell school uniform, ballet, gymnastics and dancewear and uniform for Scouts and Guides.

Owned by mum-of-two Sally Stephenson, The Pencil Case opened in March 2014 and has been a huge success.  We were delighted to win ‘Best New Start Up of the Year’ at the South Wales Business Awards 2014 and we were finalists in the ‘Best New Business’ category at the Cardiff Life Awards 2015.

Stationery Heaven

Developed particularly with children and young people in mind, we stock a wide range of colourful and contemporary stationery and gifts alongside badged and plain school uniform, ballet, gymnastics and dancewear and uniform for Scouts and Guides.

Pens, pencils, novelty erasers, notebooks, files and folders, colouring pens and pencils, pencil cases, art and craft supplies, stickers, stationery essentials… everything you need for school and home.

Meet The Team


I have wanted to own my own stationery shop since I was 11 years old. I was 39 when I finally achieved my ambition and opened The Pencil Case! I love spending my days chatting to customers, having fun with my team, sourcing fabulous new stationery ranges from across the world and thinking of ways to make our shop and website even better for our customers – the team has got used to me regularly exclaiming “I’ve had an idea!”


I joined the team part-time in 2017 having spent many years working in primary education and am now work full time as the Assistant Store Manager. I am responsible for our shop floor and making sure it looks the best that it can do for when our customers pop in and see us! I love working in the shop – no two days are the same! The best thing about my job is when a customer leaves with a smile on their face and is genuinely thrilled with their new purchase.


I will be working in the shop over the summer holidays, I have just finished my A Levels at Cowbridge Comprehensive school and am starting university in September at Nottingham University to study Aeronautical Engineering! In my spare time I love to play cricket. I enjoy working in the shop because I get to see all of our lovely customers on a regular basis and help them find everything they need during the Back to School season.


I first became a member of the TPC team in 2019, originally coming in once a week to volunteer. Now that i’ve finished my GCSE’s, I’m looking forward to working in the shop over the summer. During my free time I enjoy horse riding. Rydw i’n ddisgybl yn Ysgol Bro Morgannwg ac yn hapus i siarad drwy gyfrwng y Gymraeg.


This is my first summer as part of the TPC team! I have just finished my first year at Exeter University studying International Business and Spanish. My spare time is filled by playing lots of golf, as well as following Swansea City (!) and Glamorgan cricket. Rydw i’n siarad Cymraeg yn rhugl, felly plis dewch i siarad gyda fi!


I started working in The Pencil Case during the summer of 2022. I am part of the summer / holiday staff and enjoying being able to engage with my local community. I attended Cowbridge Comprehensive where I split most of my time between doing musical theatre as well as an array of sports. After finishing school in 2020, I have continued to work as a gymnastics coach and currently attend Durham University where I study Archaeology & Anthropology. I am enjoying the opportunity to work at The Pencil Case as I can help individuals in the area.

Join the Fun!

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Come and See Us!

If you are lucky enough to be near the beautiful Vale of Glamorgan, pop in and see us at our fabulous shop at 50 Eastgate, Cowbridge, CF71 7AB.

A random fact about:

Pencils Can Write Under Water

Here’s another reason why the humble pencil is superior to pens, biros, ballpoints and rollerballs.
Pencils can write underwater. Go on, try it! Obviously paper wouldn’t be your first choice of writing surface, but it may last long enough to prove the point.
They can also write in zero gravity, but that one may be a bit harder to test.

Shop for pencils.